| Media exposure, tournament publicity |
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Semi-finals and finals expected
to air on the Tennis Channel, and other domestic/international
networks. |
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Advertising in national publications |
| |
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Advertising and publicity through regional/local
media |
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Venue exposure and hospitality |
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Relationships and cross-promotions with
high profile national organizations and businesses |
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Internet presence and aggressive web marketing
|
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Consistent, positive, professional public
relations across the board |
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